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Saturday, February 8, 2014

7 Steps for Crafting a Brand Story That Sells

I’ve never really believed in ready-to-use formulas and certain amount of steps that you need to take in order to find passion, be better at what you do, love more, be more, create more, etc. I was the kind of a guy who followed the common rules and directions created by people who’ve made it businesswise. They were my heroes, I’ve put everything at stake, and was more than happy to take the risk as a business owner and entrepreneur. And it was...